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Galvanize: Automate Your App’s Growth

July 19 @ 1:00 pm - 2:00 pm


Automate Your App’s Growth


About this workshop:

Learn proven strategies to automate your app’s growth and build loyal users to make your app a runaway success. In today’s highly competitive app stores and shifting business models, it’s not downloads or active users but developing meaningful relationships, consistent engagement and long term retention that determine success.


This fun, lunch-time workshop is a fast-paced mix of lecture, hands-on exercises, and discussion. Your instructor, Prabhjot Singh, will deliver practical takeaways that startup founders, app marketers, product managers, and developers can immediately start using to grow their app by leveraging the Pyze platform.


You’ll Learn How To:

  • Respond to the changing landscape of App Store distribution & monetization models
  • Develop deep understanding of the app user base without segmentation and analytics
  • Target different groups of users differently based on each group’s behavior
  • Automate user interactions with your app to drive engagement and retention
  • Leverage contextual marketing to personalize engagement with each user


Target Audience:

  • Mobile App founders who want to increase app growth and footprint.
  • Mobile marketing managers who want to learn how to precisely target different sets of users to drive increased app usage.
  • Product Managers who want to understand which aspects of their app are sticky, not sticky and which features would drive growth.
  • Growth Hackers responsible for app distribution and  growth
  • App developers who want to learn techniques for increasing user engagement and developing a custom instrumentation strategy for their app.


Workshop Schedule:

  • Introduction (5m)
  • Acer Apps Case Study (10m)
  • Determining the Right Strategy for Growth (10m)
  • Growth Automation (15m)
  • Leveraging Contextual Marketing (10m)
  • Metrics for Measuring Success (10m)


Meet Your Instructor:

Prabhjot Singh is a serial entrepreneur and a leading voice on mobile app growth. He has built apps with millions of users and founded three mobile companies. He is co-founder of Pyze, a growth intelligence platform that helps mobile app publishers personalize experience and automate user engagement.  Prabhjot blends technology and marketing expertise to create new paradigms to develop meaningful relationships with users in today’s fast changing mobile world.

“Prabhjot is a creative thinker with the unique ability to intersect different disciplines to define new paradigms to attack old problems.  His company, Pyze, delivers an intelligence platform that has enabled companies like ours to significantly increase revenue and engagement. Their technology is free, whereas inferior services charge thousands of dollars a month. Prabhjot has been a fantastic partner and his product feedback significantly helped us grow our business.”

–Paul Mudahar, Co-Founder & CEO, Acerapps



July 19
1:00 pm - 2:00 pm


Galvanize – Speakeasy (lower level)
44 Tehama Street
San Francisco, CA 94105 US